79: Greenwashing: What it looks like and how to avoid it

Greenwashing is the intentional or accidental misrepresentation of how “green” - which in my case I’ll include “healthy” and “non-toxic” - a product is. 

It’s one of the biggest challenges for those of us striving for a less toxic lifestyle. 

In this episode I share:

• some of the common greenwashing traps
• what to watch for
• how you can tackle label-reading without falling victim to greenwashing

This is important because it’s one of the ways choosing non-toxic products can feel hard and expensive. 

Read the blog version of this episode here: greenathome.ca/how-to-avoid-greenwashing

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The Missing Pillar of Health Podcast is brought to you by Green at Home. Check out our other resources: 

Green Product Forum: https://facebook.com/groups/greenproductforum 

Instagram: https://instagram.com/emma_greenathome 

Website: https://greenathome.ca 

Green at Home is no longer an operating business, as its founder, Emma Rohmann, has gone back to her engineering roots in large-scale green building consulting. She is keeping her free resources, including the podcast and blog, live but you will find other links to resources are likely broken in these show notes.

Thanks for being here!